Recharge CRM Dinner on the M/S Gustaf III Boat
Despite huge investment, careful implementation and technical expertise, two thirds of CRM initiatives significantly underdeliver. Sounds familiar?
17.00 Arrive & network
17.40 We’re only human: why experience matters
- Bringing innovation to experience
- Disruptors vs disrupted: the technology and mindset making waves
- The future of CRM - what’s on the horizon?
17.55 Interactive session
Guided by expert facilitators, structure solutions by taking a critical look at the big stumbling blocks surrounding CRM. Map and explore the common pain points. Discover their root causes and unexpected knock-on effects.
18.30 Mind the Gap! The 4 pillar approach to closing that gap
- Time for a health check
- Diagnosing the gaps
- Exploring journeys and assessing maturity
- Where to prioritise?
- The Action Plan and (realistic) timeframes
19.00 Recharging CRM: the customer story
19.15 Dinner, feedback and top 3 takeaways
21.00 Session ends